Andrew Castro

Statement

Every product begins with an idea. These ideas are like dots on a map. We connect the dots to find the right path to lead us to a successful product.

I believe that making connections through life experiences, research and ideation is a critical part of the design process. My curiosity in design began while growing up in my family’s manufacturing business, where I gained an insider’s perspective on the various paths an idea takes to develop into a product. As a creative, I am influence by various hobbies such as music, extreme sports, and traveling. Creating music with other musicians has taught me the value of team work. One must work together in order to create a cohesive rhythm. My active life style has showed me the importance of ergonomics and pushing design functionality to its limit. Through my travels, I witnessed how everyday products can impact the world differently. As a student at Art Center College of Design, my perspective on design and life was influenced by the concept of “Design for Sustainability.” Through research, I became conscious of how much our products as designers impact our society and everyday lives. As one path comes to an end, another one begins.

As a designer, I make connections with life experiences, education and skills with consumer needs in order to create a product that impacts people’s lives.

  • Contact Andrew Castro

    Linked In

    Experience

    Technicolor Experience Design Center
    August 2011 – January 2012
    Burbank, California
    Collaborated with design team with research, ideation, and CAD work on multimedia, networking, and communication projects.

    Nestle’s The Wonka Experience
    Art Center College of Design, Pasadena, California
    Summer 2010
    A Sponsored Team Project Studio by Nestle/Wonka Actively researched and developed confection related concepts for a new target market.

  • Awards and Publications

    Art Center Student Gallery
    ReWater Grey Water
    Seven2 Helix Kayak Paddle

    Core Strengths

    , ,