Statement

Hi, I am Longtao Wang, a product designer.

In fact, it was a pair of Muji slippers that changed my design path. The natural linen, how it wrapped my foot, the feeling of happiness it created the moment I put it on, was the ultimate in user experience.

Great user experience starts with people. After collecting the research material, I love analyzing the data in order to extract the insights and reveal the hidden gems. From these new insights, I am able to construct concepts that are a direct response to user needs. Through iterations and refinements, my eye for detail allows me to craft an experience, that moment of happiness, a warm slipper.