Refaeli Ma



Hi, my name is Refaeli Yaofei Ma.

Eight years ago, I started my design journey in Fashion Design. I learned how to look at the world emotionally, and how to use this understanding of emotional needs and trends to design attractive products. Fashion Design is not only about beautiful creations, but also about constructing a miniature representation of the society and culture. This is not enough for me; I crave a more profound design philosophy.

Product Design has given me more skills and a brand new dimension to observe this world; I can design sensible and rational products through logical research and analysis of customers' emotional needs. The design process is a reflective process for me. I get a lot and see a lot while solving each problem. Meeting different users and continuously transposing considerations made me more empathetic than before. I now always imagine how users will engage with my designs and anticipate that their high standards are as high as my own. I’m picky; I have to make sure that every detail is considered, every texture is explored, and each experience is curated emotionally.

Product Design is not just about you and me, form and function; it’s polyphonic music that we write together with emotion and functional melody.

  • Contact Refaeli Ma



    Luxury Living Group
    Furniture Designer & CMF design / Trend research
    May 2017 - July 2017
    Forli Cesena et alentours, Italie

    Monolo Design Studio
    Product design part-time intern
    Spring 2013 - Summer 2013

    Anhua Golden Shield Co., Ltd.
    Branding Strategy & Graphic design intern
    Summer 2012 -

    Beijing W.A.S Technology Ltd.
    Logo design & Branding
    2010 - 2011

  • Gallery/Exhibit

    Student Gallery
    Leira Lounge Chair
    Y-3 nune


    29th Annual ICFF NYC Show
    In recognition of Leira Lounge Chair
    May 2017

    Silver A‘ Design Award Winner for Furniture, Decorative Items and Home-ware Design Category
    A’ Design Award
    In recognition of Leira Lounge Chair
    April 2017

    Prize-silver in Home Interior Products / Interior Furniture
    2017 European Product Design Award
    In recognition of Leira Lounge Chair
    March 2017

    2017 Bienenstock Furniture Design Competition
    In recognition of
    Spring 2017

    Creative Pattern Competition
    Beijing Fashion Institute
    In recognition of
    Fall/Winter 2012

    Departmental Designer of the year
    Beijing Fashion Institute
    In recognition of
    2011 -2013

    Core Strengths

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